Building Brand Identity A Strategy for Success in a Hostile Marketplace
by Lynn B. Upshaw
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| Publisher: | John Wiley & Sons |
| Published In: | 14-Jul-1995 |
| ISBN-10: | 047104220X |
| ISBN-13: | 9780471042204 |
| Binding Type: | Hardback |
| Weight: | 786 gms |
| Pages: | pp. 368 |
The Title "Building Brand Identity A Strategy for Success in a Hostile Marketplace" is written by Lynn B. Upshaw. This book was published in the year 1995. This book has total of pp. 368 (Pages). The publisher of this title is John Wiley & Sons. We have about 122795 other great books from this publisher.