Concept Testing How to Test New Product Ideas Before you Go to Market
by David Schwartz
| Publisher: | American Management Association |
| Published In: | 1987 |
| ISBN-10: | 0814459056 |
| ISBN-13: | 9780814459058 |
| Weight: | 200 gms |
| Pages: | pp. xii + 276, Illus. |
The Title "Concept Testing How to Test New Product Ideas Before you Go to Market" is written by David Schwartz. This book was published in the year 1987. This book has total of pp. xii + 276 (Pages). The publisher of this title is American Management Association. We have about 1874 other great books from this publisher. Concept Testing How to Test New Product Ideas Before you Go to Market is currently Not Available with us.You can enquire about this book and we will let you know the availability.